Strattam Capital Named to Inc.’s 2022 List of Founder-Friendly Investors

6 October 2022

Annual roundup highlights the private equity and venture capital firms with the best track records of success backing entrepreneurs

AUSTIN, TEXAS, October 4, 2022 – Inc. today announced its fourth annual Founder-Friendly Investors list, honoring the private equity and venture capital firms with the best track records of success backing entrepreneurs. Last year was the first that Inc. shifted focus from previous lists—which were called the Private Equity 50—and this year will continue the trend, including venture capital firms.

The final list recognizes 184 firms that entrepreneurs collaborate with and trust as they receive the financial support they need to help drive growth. All 184 have successful track records of remaining actively involved with the businesses they invest in.

“Fully investing in an entrepreneur, and their innovative vision, involves far more than the financial investment. By developing relationships with and supporting entrepreneurs for the long-term, these private equity firms are more than investors, they’re partners,” says Scott Omelianuk, editor-in-chief of Inc. media.

 “We’re honored that Inc. has recognized Strattam as a Founder-Friendly Investor for the third year in a row,” said Bob Morse, Managing Partner and Co-Founder, Strattam Capital. “We work exclusively with founder-led firms and entrepreneurs who value our hyper-transparent investment process and ‘align-then-sign’ Five Point Plan approach, and we are grateful to these great business builders for their support, as reflected in this important recognition.”

Since 2014 Strattam has worked with more than 40 founder-led technology companies across the country. The Strattam investment process is rooted in the belief that a successful partnership requires collaboration and transparency. One of the most distinctive elements of the Strattam approach is the Five-Point Plan. This plan is created up front, working directly with founders, before binding commitments are made. Together, we identify the five highest-priority initiatives, including details of how the founder can put to work the Strattam in-house operating resources. This advanced aligned eliminates surprises, allowing the leadership team to communicate with their teams and hit the ground running on day one.

To compile the list, Inc. went straight to the source: entrepreneurs who have sold to private equity and venture capital firms. Founders filled out a questionnaire about their experiences partnering with private equity and venture capital firms and shared data on how their portfolio companies have grown during these partnerships.

To see the complete list, go to:

Introduced in 2019, the Founder-Friendly Private Equity Firms list quickly established itself as one of Inc.’s most resourceful franchises. It has become a go-to guide for entrepreneurs who want to grow their companies while retaining an ownership stake.

The October 2022 issue of Inc. magazine is available online now at and will be on newsstands beginning October 4, 2022. 

About Inc.

The world’s most trusted business-media brand, Inc. offers entrepreneurs the knowledge, tools, connections, and community they need to build great companies. Its award-winning multiplatform content reaches more than 50 million people each month across a variety of channels including websites, newsletters, social media, podcasts, and print. Its prestigious Inc. 5000 list, produced every year since 1982, analyzes company data to recognize the fastest-growing privately held businesses in the United States. The global recognition that comes with inclusion in the 5000 gives the founders of the best businesses an opportunity to engage with an exclusive community of their peers, and the credibility that helps them drive sales and recruit talent. The associated Inc. 5000 Conference is part of a highly acclaimed portfolio of bespoke events produced by Inc. For more information, visit

About Strattam Capital

Strattam Capital invests in founder-led independent B2B software and technology companies across North America. They believe in aligning with founders and CEOs before signing, via their Five-Point Plan process to allow execution with purpose, excitement, and efficiency. Headquartered in Austin, TX, they connect companies with the people, process, and scale needed to reach their potential. For more information, please visit